NBA touts near doubling of television viewership
The NBA says 170 million people in the U.S. watched NBA games across the league’s four primary broadcast platforms during the regular season, a number that represents an 86% rise over last season.
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The NBA says 170 million people in the U.S. watched NBA games across the league’s four primary broadcast platforms during the regular season, a number that represents an 86% rise over last season.